Why do dentists need local SEO?

Dentists need local SEO because patients today search for doctors in their area or look for best dentists nearby them. If a dentist is not visible on the first page of a local search, they are likely to lose business to a competitor who is visible.

Local SEO consists of optimizing a website for specific geographic areas. This can be done by including keywords and phrases related to the dentist’s location, adding geo-targeted content, and claiming and optimizing dentist profiles on local directories and review sites.