Google Ads Specialist

Are you passionate about online advertising and the ever-changing dynamics of Google Ads? 

We’re in search of a Google Ads Specialist who can craft campaigns that captivate audiences and drive measurable results. As a full-time Google Ads Specialist at iCubes.org, you will be at the forefront of managing and optimizing Google Ads campaigns for our diverse clientele. This role involves strategic collaboration, in-depth analysis, and creative execution to ensure our clients achieve their marketing goals.

Roles & Responsibilities:

• Create, manage, and optimize Google Ads campaigns to meet marketing objectives.
• Monitor and analyze campaign performance, making data-driven adjustments to optimize bidding and keywords.
• Conduct regular keyword research to identify new advertising opportunities.
• Improve ad copy and landing pages for higher conversion rates.
• Allocate and manage budgets efficiently across various campaigns to ensure cost-effective ad spend.
• Work with cross-functional teams to align Google Ads strategies with broader marketing campaigns and business goals.
• Stay updated with the latest Google Ads features, trends, and industry best practices.
• Monitor and report on key performance metrics, ensuring ROI goals are met.
• Develop PPC strategies to increase online visibility.
• Manage and optimize display campaigns across multiple devices.
• Report weekly to the reporting manager and provide a plan of action for the next week. 

Requirements:

• Bachelor’s degree in marketing, advertising, or a related field.
• Minimum of 2 years of professional experience in managing Google Ads campaigns.
• Google Ads certification and additional certifications in digital marketing platforms are a plus.
• Proficient in Google Ads and Google Analytics.
• Strong understanding of SEM practices, including keyword research and quality scores.
• Competent in using tools like Word, Excel, and PowerPoint for reporting and presentations.
• Excellent communication skills for effective collaboration with internal teams and clients.
• Strong analytical abilities to interpret campaign data and optimize for performance.
• Attention to detail and ability to manage multiple campaigns and deadlines.

Apply Now and be a part of iCubes!